In this episode, Keith Wallington, Entrepreneur in Residence at Seedcamp and startup strategy advisor, on aptly sequencing the scale and growth of SaaS businesses.

Keith has led strategy and execution in digital and technology businesses since the 1990’s: his experience in driving digital business models spans Retail Banking, Telecommunications, Online Live Broadcasting, Software and Software as a Service (SaaS): he has led digital business strategy initiatives for businesses including Microsoft, Standard Bank, Omnicom/TBWA, Truphone and Mimecast.

From 2008 to 2014 Keith spent 6 years at global email management provider, Mimecast: here he assumed a number of C Level roles, including COO, spanning most of the business from Marketing to Customer Experience to Technical Operations as he championed scalable, efficient growth. With Mimecast now the largest Cloud based email archiving service globally, Keith refocussed his attention in late 2014 to seek out and support businesses in the early stages of significant growth.