With Firebrick Consulting.
Differentiate or Die: 7 Keys for Break-Away Positioning Strategies
The Secrets of Silicon Valley
We are at the beginning of a generational inflection point. Every B2B tech category leader has emerged out of times like this. Tech executives can no longer rest on the success of the past. Your existing narrative is outdated. This is the perfect moment to lead with a strong viewpoint, establish clear differentiation and shape a new future for your target buyers.
In this 45 minute interactive Zoom livestream workshop, Bob Wright, partner at Firebrick, leverages the positioning secrets of Silicon Valley to discuss the 7 keys to disruptive B2B Positioning. In this workshop you will be introduced to a positioning model and practical advice to help make the shift to a new positioning strategy and appropriate narrative to differentiate, break through the noise and meet this moment.
When: Thursday 6th May, 14.00 – 15.00 BST / 15.00 – 16.00 CEST
Registration: Please email firstname.lastname@example.org
Who is this for: B2B tech leaders; CEO/Founder/ Head of Marketing that want to establish category leadership, differentiate from the competition and accelerate revenue growth and valuation.
What can you expect: An interactive and practical session providing actionable principles you can easily adopt to maximise your company and product positioning and compete within a business climate that has changed forever.