By Andrew Davies, CMO and co-founder of Idio
Venture-funded SaaS companies are expected to deliver fast growth and big returns whilst operating in markets that are ripe for capture.
The reality is that building and scaling marketing and demand generation teams to achieve this is harder than any pitch deck would suggest.
Nailing messaging. Hiring personnel. Choosing MarTech. Formalising reporting. There are many challenges to building a repeatable, measurable, scalable process that drives consecutive quarters of revenue growth.
Let’s learn from one another
Please join Andrew Davies, CMO & co-founder of Idio.ai and his team at WeWork Chancery lane for a ‘Demand Gen Show & Tell’.
This event will bring together 10-15 marketers, mostly from Notion Capital’s B2B technology portfolio, to share best practices of what is and isn’t working in your demand generation function right now.
Please come prepared to contribute your challenges and successes, and give advice to others.
This is an opportunity to be frank about the difficulties of driving growth in SaaS and learn the strategies and tactics that have worked well for you, so that all present can benefit.
Most importantly, there will be free beer and pizza!
We’d love to see you there on Tues March 12th, please RSVP here.